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KASSAB MEDIA MARKETING, renowned outdoor advertising
agency in Bahrain and MBM-Alam Flora, the leading waste
management company in Bahrain have joined forces to
launch an environmental campaign themed as Towards A
Clean Bahrain.
The objective of the campaign is to create awareness
among the people of Bahrain, the importance of a clean
Bahrain and also to take responsibility for their
surroundings.
Colourful posters will be placed throughout Bahrain at
strategic areas for the next 6 months beginning from Feb
11, 2006.
Kassab Media Marketing is the sole representative and
holds the exclusive rights for the Mupi boards in
Bahrain. Kasab Media also cater for the outdoor
advertising media’s through out the GCC i.e. Kingdom of
Saudi Arabia, U.A.E, Jordan and Oman.
The posters are in Arabic & English.
“Kassab Media was thrilled when we were approached by
MBM-Alam Flora. Kassab Media Marketing is proud to be
associated with this campaign. It is the duty of
everybody in Bahrain to keep the country clean”, said
Miss. Mr. George Shagra, Sales Manager for Kassab Media
Marketing, Bahrain.
An environmental campaign of this nature is first of its
kind in Bahrain. Till to date no organization in Bahrain
has used outdoor advertising extensively as a medium to
educate the public the importance of a clean Bahrain.
MBM-Alam Flora’s General Manager, Mr.Zain bin Hassan was
fast to add that the underlying message in the poster
is; “The environment is the greatest boon to humankind
from Mother Nature. Preserving it is the only way of
expressing our gratitude for this wonderful gift, thus
ensuring a clean Bahrain for generations to come."
MBM-Alam Flora welcomes other organizations to come
forward and work together with the company to reach the
common objective – Towards A Clean Bahrain.
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